The Future is Bright: COVID-19 Resources for the Optical Industry

The Future is Bright: COVID-19 Resources for the Optical Industry Register now to receive three resource guides featuring strategies that were discussed in Zyloware’s panel,  The Future is Bright: Navigating the Optical Industry During COVID-19. Communicating with Patients During COVID-19 Communicating with Staff During COVID-19 5 Tips for Planning Your Reopening Register to Receive Your Free […]

The Future is Bright: Navigating the Optical Industry During COVID-19

The Future is Bright: Navigating the Optical Industry During COVID-19 New strategies for operating during and after COVID-19 Zyloware’s Director of Professional Business Development, Mary Lanning, hosts an open discussion with panelists: Susan Ludwick, SVP Marketing and Optical Services, Eyecare Services Partners Kirk Lauterback, Chief Operations Officer, Shopko Optical Dr. Jennifer Stewart, OD, Norwalk Eyecare […]

WOMEN’S HISTORY MONTH: WOMEN OPTOMETRISTS MAKING A DIFFERENCE

Women’s History Month: women optometrists making a difference March is Women’s History Month, a time to commemorate and encourage the study, observance, and celebration of the vital role of women in world history. Empowered women empower women; today we are focusing on women making a difference in their communities. Nadia Afkhami is a Doctor of […]

MARCH IS WORKPLACE EYE WELLNESS MONTH

March is workplace eye wellness month The U.S Bureau of of Labor Statistics found that by 2020, over 77% of jobs will require some type of technology usage. While technology can be great for many things, it can be harmful for one: Your eyes. Digital eye strain is a part of modern life that the […]

Customizing Your Content for Promotions and Holidays

CUSTOMIZING YOUR CONTENT FOR PROMOTIONS AND HOLIDAYS Customizing your content for promotions and holidays is important to increase sales! Social media has a huge impact on brand awareness, so knowing HOW and WHEN to post tailored content is a MUST. Today, I am going to give you some great ideas for Facebook posts, Instagram posts, and […]

New metal styles to fall in love with!

New metal styles to fall in love with! As we enter into this new decade, eyewear designers are playing with the idea of minimalism. Brands from across the globe are producing frame styles that consumers can wear as accessories to the face, with soft, subtle detailing. This idea of minimalism in the realm of eyewear […]

New Year, New You: Setting Personal and Professional Goals

New Year, New You: Setting Personal and Professional Goals start 2020 with a plan With a new year and a new decade starting this week… have you set your personal and professional goals for 2020? Every year, goals are set with great intention, but as February rolls around, the excitement of becoming the best version […]

Petite Fit Eyewear Solves Common Sizing Problem for Women

petite fit eyewear solves common sizing problem for women A Guide to Petite Fit Sizing At Zyloware we believe everyone should be able to see a beautiful day every day and we’re committed to providing inclusive styles for ALL face shapes and sizes. From Petite Fit to Extended Fit™sizing, we have styles for everyone! One […]

World Sight Day 2019

World Sight Day 2019 World Sight Day is quickly approaching on October 10th and to celebrate the day Zyloware is breaking down everything you need to know about the event and how you can get involved! The mission of the day is to bring attention to the global issue of avoiable blindness and visual impairment. At […]

5 Mistakes You’re Making on Social Media

5 MISTAKES YOU’RE MAKING ON SOCIAL MEDIA Need help when it comes to social media? Visit our Social Media resources page to download our free resources designed with the ECP in mind. Whether you are new to social media, looking to increase followers, struggling to write the perfect blog post, or just don’t have the time, we have […]