Effective Selling 101

Regardless of the economic climate, there are strategies you can implement to help acquire new customers, improve your sales and increase your profit margins. Here are our top six tips for effective selling: 1. Know Your Product As a salesperson, it is essential that you know your product and have a thorough understanding of what […]

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Creative Selling: What to Say to These Eyewear Hacks

Repairs are an essential part of the eyewear experience and the work of eye care professionals. However, sometimes customers will take it upon themselves to fix their eyewear and get creative with solutions. Invision Magazine recently published a gallery of eyewear “hacks” opticians have encountered that were posted on the Opticians of Facebook group. While these […]

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Eyewear Materials 101

Have you ever wondered what your glasses are made of? While the most popular materials used to construct eyewear are metal and plastic, there is a variety of others, each with their own unique features and benefits. For example, the material Ultem has hypoallergenic properties – perfect for wearers with sensitive skin. Let’s break down […]

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Frames for Your Face Shape

There are three factors to consider when choosing the correct eyeglass frame for your face shape: The frame shape should contrast with your face shape The frame size should be in scale with your face size The eyewear should match your best feature (Ex: Blue frames with blue eyes) While most faces are a combination […]

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A Guide to Petite Fit Sizing

Here at Zyloware, we love everything eyewear, and we’re committed to providing styles for ALL face shapes and sizes. From Petite Fit to Extended Fit, we’ve got you covered! One of the most common sizing problems women experience is eyewear that is too large for them. If your frames are too big, there are limited options to […]

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4 Tech Solutions for Digital Eye Strain

As this month’s Vision Monday cover story demonstrates, digital eye strain is a pervasive part of modern life that the general public is surprisingly unaware of. Symptoms of digital eye strain include dry, irritated eyes, blurred vision, headaches and trouble sleeping, all associated with prolonged periods of staring at a digital screens. However, just as digital […]

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Happy Birthday Sophia Loren!

Classic, timeless, beautiful… these are only a few ways to describe Sophia Loren, and on Thursday, September 20th 2018 she will be celebrating her 84th birthday! With a career six decades long and over 50 awards, Loren remains one of the most beloved and recognizable figures in the international film world. The Oscar winning actress […]

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Recruiting 101 for the Eyecare Professional

The Eyecare Professional’s Guide to Recruiting 101 A complete guide to recruiting Eyecare Professionals and building your business Looking for the perfect ECP job has become easier than ever before! With a simple search on Google, your Facebook account, or even Twitter, you can find websites/groups that are looking for applicants every day! Zyloware is […]

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Happy Birthday Sophia Loren!

Happy Birthday Sophia Loren: Classic, timeless, beautiful… these are only a few ways to describe Sophia Loren turning 83. With a career six decades long and over 50 awards, Sophia Loren remains one of the most beloved and recognizable figures in the international film world. The Oscar winning actress continues to remain active in the […]

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