Effective Selling 101

Regardless of the economic climate, there are strategies you can implement to help acquire new customers, improve your sales and increase your profit margins. Here are our top six tips for effective selling: 1. Know Your Product As a salesperson, it is essential that you know your product and have a thorough understanding of what […]

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Creative Selling: What to Say to These Eyewear Hacks

Repairs are an essential part of the eyewear experience and the work of eye care professionals. However, sometimes customers will take it upon themselves to fix their eyewear and get creative with solutions. Invision Magazine recently published a gallery of eyewear “hacks” opticians have encountered that were posted on the Opticians of Facebook group. While these […]

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Frames for Your Face Shape

There are three factors to consider when choosing the correct eyeglass frame for your face shape: The frame shape should contrast with your face shape The frame size should be in scale with your face size The eyewear should match your best feature (Ex: Blue frames with blue eyes) While most faces are a combination […]

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A Guide to Petite Fit Sizing

Here at Zyloware, we love everything eyewear, and we’re committed to providing styles for ALL face shapes and sizes. From Petite Fit to Extended Fit®, we’ve got you covered! One of the most common sizing problems women experience is eyewear that is too large for them. If your frames are too big, there are limited options to […]

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4 Tech Solutions for Digital Eye Strain

As this month’s Vision Monday cover story demonstrates, digital eye strain is a pervasive part of modern life that the general public is surprisingly unaware of. Symptoms of digital eye strain include dry, irritated eyes, blurred vision, headaches and trouble sleeping, all associated with prolonged periods of staring at a digital screens. However, just as digital […]

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Spring ahead in Leon Max style 4029!

New releases for March 2016 by Zyloware Eyewear         The Leon Max 4029 is a chic, full rim zyl frame offered in four defining opaque colors. The metal Leon Max globe logo wraps from the endpiece to the temples creating a decorative branding effect. Featuring an iconic Leon Max sculpted temple tip, the […]

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