Master Visual Merchandising

How to Master Visual Merchandising for your Window Displays   Have you ever wondered what successful brands do to get people into their store? It’s actually not as complicated as you may think! Let’s take 5 examples of successful window displays and see what does and doesn’t work based on how pervious blog post, The […]

Effective Selling 101

Tips on Effective Selling Have you ever wondered how you can improve your sales and increase your profit margins? Regardless of the economic climate, there are strategies that you can implement to help acquire new customers and make the sale. Here are our top six tips for effective selling:   Know your product As a […]

Business Etiquette

Business Etiquette 101 What you need to know after landing the job   Now that you have successfully landed your new job, what are the next steps to stay competitive and ahead of your co-workers? Zyloware is here to help you navigate your new job and impress your new boss!   Stay connected Once you’ve […]

Eyewear Gifts for the ECP

Eyewear Gifts for the ECP in Your Life No matter what holiday you celebrate, show your family you care with these amazing gifts for the ECP in your life. From watches to shoes and of course, that EYE-deal pair of eyewear, you can find the perfect gift for everyone!             […]

Optical Storefront Do’s and Don’ts

  The ECP Guide to Optical Storefront Do’s and Don’ts What you need to know to get them through the door With the holiday season in full swing, it’s time to start thinking about how you can get more foot traffic in your store. Storefronts often give a passing customer their first impression of your […]

The Ultimate Guide to Instagram Hashtags for the ECP

There’s no denying that Instagram is here to stay. The social media platform took the world by storm a few years ago and has continued to grow in popularity ever since. Ensuring your company has a well-known presence on Instagram is crucial for […]