Eyewear for Every Generation

Each generation has their own likes and dislikes when it comes to eyewear – from style to functionality, it is important to identify the most important factors that apply to each generation. Zyloware is breaking down the do’s and don’ts of optical needs for patients of every age.   The million-dollar question: How can your eyecare […]

A New Generation of Opportunity

An Unprecedented Look into the Millennial Market   There are more than 80 million Millennials in the US, representing more than a quarter of the population. They are the largest, single market segment in the US and represent an enormous opportunity for eyewear manufacturers and eye care professionals who understand their motivations and needs. Eye […]

New Releases from Via Spiga Sunwear

NEW RELEASES FROM VIA SPIGA SUNWEAR       It’s officially sunwear season! Now that the weather is getting warmer and the sun is staying out later, we are finding ourselves spending as much time outdoors as possible. While most of us see sunglasses as one of our favorite accessories, it’s important to celebrate sunglasses for […]

The Ultimate Eyewear Assessment Guide

HOW TO PREPARE FOR YOUR NEXT EYE EXAM   Planning Your Eye Doctor Visit Visiting the eye doctor can be intimidating, especially if you haven’t been in a while. Knowing how to prepare for the visit and thinking ahead is an important part of the eye exam process. Here are some tips to help you […]

Zyloware Celebrates 95th Anniversary

Happy Birthday, Zyloware!   Leading frame supplier, Zyloware Eyewear, prepares to celebrate 95 years of business in 2018. The anniversary marks over nine decades of success and innovation as an industry leader and includes three generations of family ownership and operation.   To celebrate Zyloware Eyewear’s 95th anniversary, Zyloware is launching a year-long celebration with […]

Eyewear Gifts for the ECP

Eyewear Gifts for the ECP in Your Life No matter what holiday you celebrate, show your family you care with these amazing gifts for the ECP in your life. From watches to shoes and of course, that EYE-deal pair of eyewear, you can find the perfect gift for everyone!             […]

Randy Jackson Partners with Geico

Randy Jackson Partners with Geico as a Judge! Featuring style Randy Jackson Limited Edition X115 With over a decade of experience as a judge on the hit show “American Idol,” it’s safe to say Randy Jackson knows what to look for when it comes to talent. Check out Randy in Geico’s latest commercial as he […]

Optical Storefront Do’s and Don’ts

  The ECP Guide to Optical Storefront Do’s and Don’ts What you need to know to get them through the door With the holiday season in full swing, it’s time to start thinking about how you can get more foot traffic in your store. Storefronts often give a passing customer their first impression of your […]