5 Mistakes You’re Making on Social Media

5 MISTAKES YOU’RE MAKING ON SOCIAL MEDIA Need help when it comes to social media? Visit our Social Media resources page to download our free resources designed with the ECP in mind. Whether you are new to social media, looking to increase followers, struggling to write the perfect blog post, or just don’t have the time, we have […]

Randy Jackson Talks Randy Jackson Eyewear with Kelly Clarkson

Randy Jackson Talks Randy Jackson Eyewear with Kelly Clarkson “They’re like the glasses anyone can wear” Randy Jackson has built a career on his eye for talent and style. For over 30 years in the music industry, Randy continues to expand his empire by bringing his winning sense of style to his own collection of […]

Win Big at Vision​ Expo West

Win Big this year at Vision Expo West! Vision Expo West is just two days away and we are so excited for the show, we just couldn’t wait to share! This year at Vison Expo West we are raffling off a big prize from our big man, Shaq! Stop by our booth and scan your […]

Merchandising to 5 All Senses

Merchandising to all 5 Senses When it comes to merchandising, most businesses think it only requires creating visually stimulating displays and perfecting their visual aesthetic. Many times, the other four senses we have do not get the same amount of attention from merchandisers. Having a complete sensory experience is the secret to an immersive and […]

6 TIPS ON ACTIVATING YOUR BRAND FROM ZYLOWARE’S DIRECTOR OF MARKETING ​

We were honored to have our very own Director of Marketing, Jackie Janiec, be a part of  Optical Women’s Associations Tuesday Talks series this June. Jackie is a creative and dynamic marketer who thrives on building long-term relationships with customers by offering a fresh perspective on sales and marketing strategies to support their long-term growth and flourish in this ever-evolving marketplace. 

In her Tuesday Talk, Jackie broke down how to activate your personal brand to help create success in your own career. Here are her six tips to help build your brand.  

National Eyewear Day Checklist

Download your copy of The National Eyewear Day marketing tool kit here National Eyewear Day is right around the corner! National Eyewear Day is a holiday that celebrates all things eyewear while serving a reminder of the importance of eye care. While you prepare for the event make sure it goes successfully by following this […]

5 Tips on Taking the Perfect Eyewear Selfie

With National Eyewear Day coming up its time to start showing off your eyewear. There is no better way to show off your frames and how they make you feel then with the perfect selfie!

Four Reasons to Receive Your Annual Eye Exam

When was the last time you went for an eye health exam?

Regardless of age or health, it is important to have an annual eye health exam. They are not only for those who require corrective lenses. Even people with 20/20 vision are at risk when they skip their annual eye exam.When was the last time you went for an eye health exam?

Regardless of age or health, it is important to have an annual eye health exam. They are not only for those who require corrective lenses. Even people with 20/20 vision are at risk when they skip their annual eye exam.

Celebrate National Eyewear Day​ and Get Your Free Marketing Toolkit

Download your copy of The National Eyewear Day marketing tool kit here For anyone that requires prescription lenses to see, you know how much of an impact your glasses have on your daily life. Not only does eyewear help us see better, it makes us who we are! Over the years, eyewear has transformed from […]

A Mother’s Day Gift Guide

Mother’s Day is less than a week away and what better way to show her how much you care about her than the gift of style and sight!  Check out these women’s Zyloware frames and the perfect accessories to match!