World Sight Day 2019

World Sight Day 2019 World Sight Day is quickly approaching on October 10th and to celebrate the day Zyloware is breaking down everything you need to know about the event and how you can get involved! The mission of the day is to bring attention to the global issue of avoiable blindness and visual impairment. At […]

Randy Jackson Talks Randy Jackson Eyewear with Kelly Clarkson

Randy Jackson Talks Randy Jackson Eyewear with Kelly Clarkson “They’re like the glasses anyone can wear” Randy Jackson has built a career on his eye for talent and style. For over 30 years in the music industry, Randy continues to expand his empire by bringing his winning sense of style to his own collection of […]

Win Big at Vision​ Expo West

Win Big this year at Vision Expo West! Vision Expo West is just two days away and we are so excited for the show, we just couldn’t wait to share! This year at Vison Expo West we are raffling off a big prize from our big man, Shaq! Stop by our booth and scan your […]

The Optical Goddess Shares Her Zyloware Picks and More Exciting VEW News

The Optical Goddess Shares Her Zyloware Picks and More Exciting VEW News Autianna Wilson, better known to her followers as The Optical Goddess, is dedicated to her work as an optician and is known for her extensive knowledge of optics. She has built her hyper-engaged following while showcasing her skills in frame selection, lens knowledge, […]

Merchandising to 5 All Senses

Merchandising to all 5 Senses When it comes to merchandising, most businesses think it only requires creating visually stimulating displays and perfecting their visual aesthetic. Many times, the other four senses we have do not get the same amount of attention from merchandisers. Having a complete sensory experience is the secret to an immersive and […]

6 TIPS ON ACTIVATING YOUR BRAND FROM ZYLOWARE’S DIRECTOR OF MARKETING ​

We were honored to have our very own Director of Marketing, Jackie Janiec, be a part of  Optical Women’s Associations Tuesday Talks series this June. Jackie is a creative and dynamic marketer who thrives on building long-term relationships with customers by offering a fresh perspective on sales and marketing strategies to support their long-term growth and flourish in this ever-evolving marketplace. 

In her Tuesday Talk, Jackie broke down how to activate your personal brand to help create success in your own career. Here are her six tips to help build your brand.  

National Eyewear Day Checklist

Download your copy of The National Eyewear Day marketing tool kit here National Eyewear Day is right around the corner! National Eyewear Day is a holiday that celebrates all things eyewear while serving a reminder of the importance of eye care. While you prepare for the event make sure it goes successfully by following this […]

Celebrate National Eyewear Day​ and Get Your Free Marketing Toolkit

Download your copy of The National Eyewear Day marketing tool kit here For anyone that requires prescription lenses to see, you know how much of an impact your glasses have on your daily life. Not only does eyewear help us see better, it makes us who we are! Over the years, eyewear has transformed from […]

A Mother’s Day Gift Guide

Mother’s Day is less than a week away and what better way to show her how much you care about her than the gift of style and sight!  Check out these women’s Zyloware frames and the perfect accessories to match!