Social Media Kit

Zyloware’s ultimate guide to effective social media posts Social media is a way for companies to engage with their customers and create brand recognition. Establishing an online presence is essential to remaining relevant in this current day and age dominated by the digital world.  Brand awareness, improved customer insights and even lower marketing costs are […]

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Optical Storefront Do’s and Don’ts

  The ECP Guide to Optical Storefront Do’s and Don’ts What you need to know to get them through the door With the holiday season in full swing, it’s time to start thinking about how you can get more foot traffic in your store. Storefronts often give a passing customer their first impression of your […]

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The ECP’s guide to surviving the age of online sales

The ECP’s guide to surviving the age of online sales Yes, you need to provide more than just excellent customer service   Millennials, consumers aged 18 to 34, remain the key age demographic for online commerce, spending more money online in a given year than any other age group. They spend around $2,000 annually on e-commerce. To […]

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The Ins and Outs of Medical Billing

THE INS AND OUTS OF MEDICAL BILLING: WHAT YOU NEED TO KNOW   Medical billing can be difficult to navigate, leaving you with a ton of questions – What can I bill? What can’t I? What is the right code? How much can I charge? Zyloware is here to break it all down for you! […]

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Happy Birthday Daisy Fuentes!

Happy Birthday Daisy!   In celebration of Daisy’s birthday on Friday, November 17th, we decided to dedicate this week’s blog post to everything we love about Daisy Fuentes and her stylish eyewear collection from Zyloware!   Named as one of People magazine’s 50 Most Beautiful, Daisy Fuentes has helped define the perception of Latina beauty. […]

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National Diabetes Month

 National Diabetes Month: Help spread eye health awareness Each November communities across the country observe National Diabetes Month to bring attention to diabetes and its impact on millions of Americans. Living with diabetes can be challenging to manage and Randy Jackson knows this all too well; he wants to help everyone with diabetes live a […]

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Eyewear-Inspired Halloween Costumes

Eyewear-Inspired Halloween Costumes for a SPOOKTACULAR Look! Waited until the last minute again to choose a Halloween costume? Not to fear, Zyloware is here! We present to you 6 of the top eyewear-inspired costumes that you can recreate for this Halloween!   A classic that will never die, Superman! If you’d rather not wear spandex […]

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Fall Fashion from Randy Jackson Eyewear

The Latest Fall Fashion from Randy Jackson Eyewear Time to put away your Summer clothes and make room for Fall fashion! Zyloware is here to help you put together some of the hottest trends this season with our newest release from our Randy Jackson Eyewear Collection!   The Randy Jackson 3035 is designed for the […]

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Eyewear Materials 101

Everything You Need to Know About the Different Types of Eyewear Materials Have you ever wondered what your glasses were made of? While the most popular materials used for constructing eyewear are metal and plastic, there is a variety of other types each with their own unique features and benefits. For example, a material called […]

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World Sight Day

World Sight Day – October 12th 2017   World Sight Day is quickly approaching on October 12th and to celebrate the day Zyloware is breaking down everything you need to know about the event and how you can get involved! What is World Sight Day? World Sight Day (WSD) is an international day of awareness, held […]

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Recruiting 101 for the Eyecare Professional

The Eyecare Professional’s Guide to Recruiting 101 A complete guide to recruiting Eyecare Professionals and building your business Looking for the perfect ECP job has become easier than ever before! With a simple search on Google, your Facebook account, or even Twitter, you can find websites/groups that are looking for applicants every day! Zyloware is […]

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