Reflecting on Vision Expo East 2024: A Farewell to New York City's Optical Showcase

It’s been a couple of weeks since Vision Expo East bid adieu to New York City in its final annual showcase at the Javits Center.

Over three bustling days, Zyloware's booth was a hub of activity with familiar faces and many new ones eager to see what is new for 2024 for our most loved brands; Shaquille O’Neal, Randy Jackson, Sophia Loren, H Halston, Stetson, CEV, and Via Spiga. However, Zyloware had something new to offer this year with the one of unveiling of INVINCIBLE SAFETY.

With safety and protection eyewear becoming increasingly more requested every year this new brand created by Zyloware embodies the dedication to innovation and meeting the evolving needs of our customers. INVINCIBLE SAFETY promises not only unparalleled protection but also a seamless blend of functionality and fashion, ensuring wearers can prioritize safety without sacrificing style.

Amidst the buzz of new product launches and networking opportunities, there was an unexpected and deeply humbling moment. Zyloware was honored to receive the Optical Lifetime Achievement award from The Now, a prestigious recognition of the company’s enduring contributions to the optical industry.. This accolade serves as a testament to Zyloware's unwavering 101 year commitment to excellence, quality, and customer satisfaction.

Looking ahead, Zyloware remains steadfast in its commitment to pushing the boundaries of eyewear, fostering meaningful connections with customers, and shaping the future of this industry we love so much. While the curtains may have closed on Vision Expo East in NYC, the spirit of collaboration, creativity, and camaraderie that defines this event will continue to thrive for many years to come, propelling the industry forward into a brighter and more promising future in sunny Florida.

For Zyloware, a New York-born and bred family-owned and operated company this farewell was not just about bidding goodbye to a venue but a lot of great memories and experiences, but, there are exciting times ahead and as a business committed to the evolution of optical, the move to next year’s location is all about embracing innovation, reconnecting with familiar faces, and forging new relationships.

WATCH THE RECAP VIDEO: https://www.instagram.com/p/C40dPSdRm_T/